kmfd{ len]h Pu|f] k|f=ln=
Jofj;flos cfw'lgs s[lifsf] If]qdf kmfd{ len]h Pu|f] k|f=ln=
Pp6f gljg gfd xf] . g]kfnsf] e"uf]n / ;DefjgfnfO{ s]nfpFbf, clg x/]s
g]kfnLsf] hLjgsf] cfwf/l;nfsf] ¿kdf /x]sf] s[lif If]qnfO{ kl/:s[t ub}{ Joj;flos/0f
tyf cfw'lgs/0f ug'{ cfhsf] 68\sf/f] cfjZostf klg xf] . Joj;flos s[lif
k|f0ffnLsf] dWofdaf6 ;du| /fi6«sf] d'xf/ km]g{ ;Dejg 5 eGg] p2]Zosf ;fo kmfd{
len]h Pu|f] k|f=ln= sf] :yfkgf ePsf] xf] .sf7df8f} af6 sl/a $% ls=ld= blIf0f k"j{df kg]{ sfe|] lhNnfsf] ldlygsf]6 uflj; j8f g+= @ es'08]j]l;df o; k|f=lnsf] tTsflng Pnf]e]/f tyf t/sf/ kmfd{ cjl:yt /x]sf] 5 . d]xgt / k4ltnfo{ kl/dfh{g u/]/ cfw'lgs s[lif If]qdf lzlIft gj Jofj;flox¿ hGdfpFg ;lsG5 eg] p2]Zo lnP/ o; k|f=ln=sf] :yfkgf ef/lyof/ ljZjljBfno (BHARATHIAR UNIVERSITY, B.U.) cGt{ut g]kfndf /x]sf] lGi6Ro'6 ckm a}lËs P08 d]g]hd]G6 :6l8h ( Institute of Banking Management Studies, IBMS) af6 Pd\= lj=P= (MBA) xf+l;n u/]sf tLg o'jf /fh]Gb| kf]x|]n, /fhgs'df/ Gof}kfg] / lgdf kfNrf]ssf] ;+o'Qm k|of; :j?k kmfd{ len]h Pu|f] k|flnsf] hGd ePsf] xf] .
sl/a !^ /f]klg If]qkmndf km}lnPsf] kmfd{ len]h Pu|f]
k|f=ln= df !@ /f]kglgdf Pnf]e]/f (Aloe
Vera) sf] Joj;flos v]lt ul/Psf] 5 eg] afFsL $ /f]kgLdf
df};ld tyf a]df};ld t/sf/L v]lt ul/Psf] 5 . Pnf] e]/f cToGt ax'pkof]uL lj¿jf
xf] . o;sf] wfld{s, ;fdlfhs, cfly{s Pjd :jf:yosf lx;fan] klg cToGt dxTj /x]sf]
5 . o;af6 ljljw ;f]Gbo{sNksf ;fdflu|x¿ ljljw cf}iflwx¿ pTkfbg ug{ ;lsG5 .
o;nfO{ :jf:oj4{s x]Ny l8«Ísf ¿kdf h'g (Juice) agfP/ l;w} lkpFbf :jf:Yodf /fd|f] k|efj k5{ . P;af6 lg:sg] Pnf]Og (Aloin) w]/} h;f] cf}iflw tyf ;Dk"0f{
PlG6jfof]l6S;df (Antibiotics) k|of]u ul/G5 . o:tf] dxTj af]s]sf] lj?jf pTkfbgsf lx;fan] kfl/nf] Pjd=
sd kfgL ePsf] cuf{lgs hlgdgdf Joj;flos pTkfbg ug{ ;lsG5 .
kmfd{ len]hn] clxn] kl/If0fsf] ¿kdf !)) af]6 :6]leof ((Stevia) hf] lrlg eGbf #)) u'0ff al9
u'lnof] / ;'u/ lk|m klg 5_ klg ;Fu} nufPsf] 5 . df6f] / df};d;Fu pko'Qm
b]lvPsdf csf] jif{af6 :6]leofsf] ;d]t] Jofj;flos pTkfbg ug]{ of]hgf /x]sf] s'/f
sDklgsf ck/];g Pjd nlhli6s d]g]h/ (Operation
and Logistics Manager) >L /fh]Gb| kf]v|]nn] atfpg' eof]
. pxfFsf cg';f/ l;~rfOsf] Jofj:yfsf] nflu Ogf/ / k|fnfli6s kf]v/L lgdf{0f
u/]sf] atfpg' eof] . Ps cgf}krfl/s e]6df sDklgsf] gfd kmfd{ len]h pQm @),)))
ln6/sf] kNnfli6s kf]vl/ vGg] qmddf ;f]lrPsf] / pQm gfd;Fu df6f] / kl;gfsf]
ulx/f] ;DaGgw /x]sf] atfpFb} pxfFn] cuf8L yKg'eof] sDklgsf] gfd h:t} kmfd}{ –
kmfd{sf] len]h lgdf{0f ug]{ kl/sNkgf af]asf 5f} .
kmdf{ len]h Pu|f]n] tTsflng ;dodf cfˆgf pTkfbgx¿ -lj?jf /
Pnf]ef]/fsf] kft_ lrtjg l:ylt kfd Pu|f] ;Fu ahf/ Joj:yfkgsf] ;D´f}tf s/f/
u/]sf] 5 eg] lgs6 eljiodf cfˆgf] k|;f]wg s]Gb|;~rfngdf Nofpg] Joxf]/f sDklgsf
;+:yfks cWoIf tyf dfs]{6 8]Enkd]G6 d]g]h/ (Market
Development Manager) >L /fhgs'df/ Gof}kfg]n] pb[t
ug'{ eof] . Gof]kfgsf cg';f/ pQm ax'pkof]lu Pnf]e]/f cGt/fli6«o ahf/df ;d]t
lgof{t ug]{ b'/ b[li6 sDklgn] af]s]sf] atfpFb} cfpFbf] jif{ leq d"n
lj?jfsf] ;+Vof @),))) / If]qkmn ;d]t a9fP/ @)–@% /f]klgdf km}nfpg] / cGo
g'jfsf]6 / cf;kf;sf ;Defljt If]qsf] cWoog ul/ kmfd{ lj:tf/ ug]{ of]hgf ;d]t /x]sf]
atfpg' eof] .
sDklg /lh:6f/ Pg] @)^# cg'¿k :yfkgf ePsf] o; sDklgdf xfn
;Dd g]=?= (,)),))).– nufgL ul/l;lsPsf] 5 . pQm k"FhL sDklgsf tLg} ;]o/
xf]N8/x¿af6 ;dfg cg'kftsf cfwf/df h'6fOPsf] s'/f sDklgsf] kmfOgfG; Pjd\
P8ldlgi6«l6e d]g]h/ (Finance and Administrative
manager) >L lgdf kfNrf]sn] v'nf;f ug'{ eof] .
o;} u/L pxfFsf cg';f/ sDklg b'/ b[li6sf ;fy cuf8L al9/x]sf] cj:yfdf s'g}
If]qaf6 klg pN]lvlgo ;xof]u Pjd\ k|f]T;fxg ;d]t gkfPsf] b'v];f] kf]Vg' eof] .
;/sf/L lgsfo Joj;flos cfw'lgs s[lif / gub] afln k|lt lgs} pbf; b]lvG5 . Ps
csf]{ k|;+udf 3/ kl/jf/ / s]lx ;flyefO{sf] ;xfg'e"ltafx]s c? s;}sf] ;xof]u
gkfPsf]df lgdfn] lvGgtf JofQm ug'{eof] . xfdl ;Fusf] e]6df pxfFn] ;a}sf] ;fy /
;xof]usf] ck]Iff ub}{ nuflg d}lq jftfj/0f ePdf ef]lnsf] lbdf cfw'lgs s[lif If]q
lzlIft o"jfx¿n] 8f]¥ofpg] / s[lif qmflGt leqfpg] ljZjf; JoQm ug'{eof] .
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